Viaduct Harriers AC
Viaduct Harriers is our showcase build for clubs and membership organisations: a complete, deployed website for a fictional Huddersfield running club. A cinematic pack-at-dawn hero, a training week that sells the sessions, a records wall that sells the ambition and a join funnel that removes every excuse show how a club site should recruit.
Services
Website
Visit siteViaduct Harriers AC is a fictional road, trail and fell running club in Huddersfield, invented in full: the pace-grouped training week, the laminated records wall, the coaches, the beginners course and both journal articles were written for the project. The imagery was art-directed and AI-generated to match one consistent kit, with every runner photographed from behind because a fictional club cannot present recognisable faces as its members.
The design runs on a saturated cobalt base with volt yellow accents, Archivo Black display type with a speed slant, and skewed chips and buttons that carry the athletic energy through every section. The hero puts the pack front and centre: a full-bleed dawn shot under a diagonal cobalt wedge, with a volt pace line drawing across the fold.
Under the surface it ships SportsClub structured data, BlogPosting markup on the journal, per-page metadata and canonicals, a generated sitemap and robots, and a join form with a proper success state. Statically prerendered Next.js, deployed on Vercel with automatic deploys from GitHub.
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